Conquering the Seven Summits of Sales
Susan Ershler has accomplished an amazing feat that few others in the world have—she has summited the tallest mountain on each of the seven continents, all the while reaching the highest peaks in corporate sales. In Conquering the Seven Summits of Sales: From Everest to Every Business, Achieving Peak Performance (published by HarperBusiness); she, and her co-author, examine what it takes to achieve success in selling and leadership, using the same techniques and determination it takes to climb the world’s highest mountains.
On May 25, 2001, at 3am, Susan slowly approached the southeast ridge of Mt. Everest, battling the frigid 50 mile-per-hour winds and stinging needles of snow. Exhausted, she lifted her body onto the narrow ledge, removed her oxygen mask, and asked herself, once again, “Why on Earth am I doing this?” The answer was simple. She wanted to join the elite group of climbers that had conquered the Seven Summits, the highest peaks on each of the seven continents. It was this same determination that had made her a star performer in corporate sales, one of the toughest jobs in global business. She cherishes the deep satisfaction that only comes from attaining a seemingly impossible goal through focus, determination and perseverance. For her, Everest represented the very pinnacle of achievement.
In Conquering the Seven Summits of Sales, Susan draws on her experiences to inspire sales professionals, business leaders, and all those striving to achieve their life goals, to overcome their perceived limitations and reach new heights of success, illustrating how anyone can achieve peak performance. Readers will learn how to clearly define their goals, “choose the right Sherpa” (build the right team), commit to a vision, “travel light” (manage your time), “measure the mountain” (track your progress) and “guide your clients to success”. Here, Susan proves that anyone can experience the tremendous sense of closure and satisfaction that comes with overcoming your perceived limitations and achieving something real and meaningful.
Not only does Conquering the Seven Summits of Sales offer concrete, tested methods for high achievement, these methods are held together with a narrative full of truly harrowing mountain climbing tales that will inspire readers to reach their own peaks of success.
Praise for Conquering the Seven Summits of Sales:
“Climbing high, in business or on mountains, is risky but great fun. One needs skill, perseverance and a little bit of luck to reach the top. Susan can’t help you with luck but she clearly explains what it takes to overcome obstacles and reach the highest summits of both the Earth and global business.”
Jim Whittaker, First American to summit Mt. Everest and former CEO of REI (Recreational Equipment, Inc.)
“Susan truly knows what it takes to succeed in business and life and this book will inspire you to reach new heights. Susan’s ability to connect with everyone she speaks with comes through loud and clear. I am certain you will find renewed strength in your approach to tackling adversity and persevering on your way to achieving your most important goals.”
Sam Reese, CEO, Miller Heiman, Inc. – The Sales Performance Company
“Susan and John have taken their amazing accomplishments of climbing the seven summits and applied the principles that helped them achieve that success to their business and personal lives. Business is about serving the customer. They have provided meaningful suggestions that are fundamental to anyone in business.”
Blake W. Nordstrom, President, Nordstrom, Inc.
“This book is fantastic! A refreshing read in which Susan’s story inspires climbers and business people alike to conquer their career “Seven Summits”. She artfully intertwines the common threads of perseverance, teamwork and courage to the professional challenges we face every day inspiring readers to conquer any obstacle and achieve personal peak performance.”
Heather Clark, Vice President, W.W. Grainger, Inc.
“I’ve had the pleasure to hear Susan share her wisdom and experience in the secrets to conquering the seven summits and the lessons learned to aid in the personal achievement of peak performance. Now Susan and her co-author have put these ideas into a book that we can all share. I recommend it to anyone who wants a better view on how to instill commitment and success in your personal and business life.”
Ritchie Straff, Vice President Strategic Planning, Daikin America, Inc.
“A fantastic read that both thrills and teaches. Being able to transform all the experiences and death defying moments, into clear and deep lessons for business, has never been done before, with this clarity and perfection. A must read both for the thrill seeker and the responsible businessman, who needs some insight, when things turn sour and business survival is at stake.”
Nando Parrado, author of Miracle in the Andes: 72 Days on the Mountain and My Long Trek Home
“Susan understands better than anyone how reaching the pinnacle of sales success requires the same mental discipline and strategy as scaling Everest. If you love climbing mountains of any kind, Susan’s message will guide and inspire you to reach your personal peak.”
Tom Hull, Vice President Sales Americas, Precor
“I really enjoyed your book. Needless to say your book has me motivated again and I have my goals taped to my monitor at work and my mirror in my bathroom. Thanks for the inspiration.”
Ingram Micro, Vice President
“Few people have made it to the top of the sales world with Fortune 500 companies. Very few have climbed the seven summits. But, Susan Ershler is the only person I know who has done both. Susan’s ability to translate her climbing lessons into business lessons is truly impressive. On more than one occasion, I have listened, spellbound, as Susan captivated her audience with her incredible climbing and business experiences. And it’s clear that she is equally skilled as an author. I dog-eared so many pages and made so many notes in the margins that I’ll have to buy a new copy”
Troy Peple, CEO, Accelerent
“I highly recommend Conquering the Seven Summits of Sales and often give a copy to the executives I advise on super charging their company’s growth and performance. A must read for any C-level executive or sales-focused professional who is looking to lead their organization to the highest level of performance. I’ve read more than my share of business books, ego driven how-to-win sales manuals and glorified best practices books. None of them are as practical and useful in the daily business trenches as this book.
“Every chapter can be put to use the day you read it. Even today, when things get crazy, I find myself returning to reread chapters to get back on route. Chapter 2, Travel Light, has seen a lot of my attention over the years. If you are at all competitive, or personally motivated to achieve success, then Sue’s book provides that daily edge you’ve been looking for.”
Sean MacLeod, CEO FenoLogica Biosciences